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Arabian Media holding AlWaseet International enters the Russian market
26.02.2009 15:42
Arabian Media holding AlWaseet International enters the Russian market

New monthly magazine LaYalina popular in the UAE, Kuwait, Syria and several other countries will be published in Russia. Having a circulation of 150 000 copies, LaYalina will be distributed through supermarkets, kiosks, airports and for free in restaurants and bars. The target audience is high-income women at the age of 25-45.
      
      AlWaseet International publishes Waseet, the largest classified advertising newspaper with a readership of 20 million people. Waseet is distributed in 9 countries including the UAE, Lebanon and Kuwait. AWI accounts for 77% of classified advertising market in Arabian countries.
      
      source:
      Russian Business


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