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Russian designer J.KIM is announced for the 2018/19 International Woolmark Prize, one of the most coveted designer awards in fashion.
J.Kim “ready to wear” brand of womenswear and accessories was founded in Moscow in 2014 by Jenia Kim. Jenia comes from a family of Korean emigrants from Uzbekistan. She was raised in Tashkent and then moved to Moscow where she graduated from Carl Faberge College of Applied Arts.
Asian culture is the DNA of the brand; Jenia explores and combines Uzbek, Korean and Russian cultures together in every collection that reflect contemporary fashion and gives an opportunity to get acquainted with these rich cultures.
The International Woolmark Prize celebrates outstanding fashion talents from around the globe who showcase the beauty and versatility of Merino wool. It is the world’s most prestigious award for rising fashion stars. First held in 1953 as an initiative of the International Wool Secretariat, the award was won the following year by iconic fashion designers Karl Lagerfeld and Yves Saint Laurent. Today, the International Woolmark Prize continues to recognise design excellence using Australian Merino wool. The prize crosses borders and cultures to spotlight emerging fashion talent from hotspots in more than 60 countries before a who’s who of the international fashion industry. By putting wool in the hands of the world’s leading innovators, the International Woolmark Prize challenges them to achieve greatness in keeping with The Woolmark Company’s tradition of supporting design excellence.
Sources: https://dearprogress.ru
Author: Anna Dorozhkina
